When you grow, we grow

Who we are

At IT Factor Group, we blend creativity, strategy, and storytelling to help brands build meaningful connections and thrive in the ever-evolving digital world.

Founded by beauty influencer Shannon Wu, we bring firsthand experience in scaling audiences from zero to millions across global platforms.

Our Services

FOUNDER CONTENT

Ideal for company Founders who want to elevate their social media presence and build a community that aligns with their brand values.

ORIGINAL CONTENT

Ideal for brands seeking a creative agency to produce ad-ready original content for their social media channels and build a community that aligns with their target audience.

Process for Founder Content

WEEK 1

1

BRAINSTORM

Source and develop content ideas tailored to target demographics and aligned with current trends

2

CONFIRM CONTENT PLAN

Finalize content plan and schedule a film day

3

FILM DAY

One of our staff will meet with you on a designated day to film on-site

4

EDIT CONTENT

In-house editors will work on footage from film day

WEEK 2

1

CONTENT REVIEW

Content delivery is typically within 1 week from film day

2

CONTENT APPROVAL

Finalized edits will be provided with engaging post captions and hashtags curated for your target audience

3

SCHEDULE POST

Posts will be drafted across all platforms

4

ANALYZE DATA

Monitor content performance on all platforms and analyze engagement

5

REPEAT WEEK ONE

Tap into audience insights for content idea inspo and boost engagement

Founder Content

Process for Original Content

WEEK 1

1

BRAINSTORM

Source and develop content ideas tailored to target demographics and aligned with brand guidelines

2

CONFIRM CONTENT PLAN

Finalize content plan

3

FILM CONTENT

One of our staff will record the content

4

EDIT CONTENT

In-house editors will edit the content based on brand guidelines

WEEK 2

1

CONTENT REVIEW

Content delivery is typically 2-3 week turnaround

2

CONTENT APPROVAL

Finalized edits will be provided with engaging post captions and hashtags curated for your target audience and based on brand guidelines

3

SCHEDULE POST

Posts will be drafted across all platforms

4

ANALYZE DATA

Monitor content performance on all platforms and analyze engagement

5

REPEAT WEEK ONE

Tap into audience insights for content idea inspo and boost engagement

Original Content